Protecting You From Danger. Call 0333 577 5699 or email us

Basket Empty (0) Total: £0.00

Ginette Sear – Founder & CEO

Tim Marcham GIFireE – Training & Technical Director

Ginette started her career as a R.M.N (Registered Mental health Nurse). Within her first year she took on the duties of Ward Sister, and participated in the research and development of the huge NHS Project 2000.

Ginette has maintained her nursing qualification and is registered with the Nursing and Midwifery Council. Ginette left her nursing career to devote her time to bringing up her three children, and during this period she gained university qualifications in design and environmental technology.

She has also been heavily involved in research and development projects which helped introduce new products to market, and negotiated with senior level executives in many blue chip companies. Ginette is also a highly qualified personal trainer, with qualifications to GP Referral and Nutritional levels. When her children were young, they inspired Ginette to write a children’s book which went on to be published internationally.

The “Life Saving” ethos behind Duram Masks holds special significance to Ginette, who lost a childhood friend in the Manchester Air Disaster, the UK’s worst airport disaster in which 55 people tragically lost their lives, mainly due to smoke inhalation.


Tim’s career started in the security service where he became a close protection officer for various clients in the diplomatic sector. In 1986 he joined the London Fire Brigade and rose through the ranks to Station Officer. Within his 29 years’ service, he was taken around the brigade’s demographics and given knowledge of numerous risks, communities and social issues.

In 1998 he was seconded into technical services as a Research and Development Project Manager, where he demonstrated strong professional relationships with stakeholders. He achieved the necessary skills, expertise and market knowledge to conduct objective research in order to identify the optimum solution, based upon whole life costings and post purchase market support, risk models, political drivers and financial constraints which impact upon the London Fire Brigade’s approach to and solutions for equipment replacement.

Returning to operational duty in 2002, Tim was tasked with developing the first generation of technical rescue stations in London, and lead the inclusion of New Dimensions in the form of Incident Response Units. He is a Mass Decontamination director IRU CBRN (Chemical, Biological, Radiological and Nuclear) and experienced in all areas of fire and rescue incident ground policies and procedures.

In 2005, he took on a new challenge of managing Soho Fire Station in the West End of London. The perplexing demographics of this area again developed Tim’s capability and competencies within the highest possible standards of fire response and safety in the commercial and public sectors. Tim left the LFB in October 2015 and naturally continued his passion in vocation for the fire service, and founded a fire safety consultancy company providing education to businesses in fire warden / marshal training. Tim is qualified Level 3 award in education and training and regularly delivers learning to businesses in evacuation and terrorist related incident management. He is also an associate tutor with the Fire Service Collage, Morton in Marsh Gloucestershire, and is a Graduate of the Intuition of Fire Engineers.